We play with technology to create new forms of communication and visual excitement, connecting people by engaging idea and touching experience.
Studio OnCreate is a Hong Kong-based digital creative studio.
We have had the honor to work with agency such as McCann Erickson,
Ogilvy & Mather, Leo Burnett among others and being part of project winning
awards like Adfest INNOVA Lotus Award and Spike Asia Digital Award.
We love creative coding and create beautiful things.
Please talk with us, if you have a interesting idea.
To introduce 6 new Burger King Whopper flavors, we created a handwriting test application to best fit flavor for user. It asks users to write the word "whopper" and the app translates the user movement and their social network background into digital value, then a celebrity fortune-teller reveal their true character, and suggests the perfect matched Whopper flavor.
Wellcome, a Hong Kong local supermarket raised a save money strategy in daily life. Extending the TVC communication to web discussion, we created an energetic dynamic website to share each saving tips in a lighthearted way. Each animated speaking bubble contains useful "save money tips" by the local housewives.
We are pleased to create a stylish product website for FUJIFILM X100. We were asked to extend the “snapshot movement” idea in an interactive game. Hence, we created a visual maze by photo, sound, video and famous quotes by Daidō Moriyama and Nobuyoshi Araki. There are total 48 scenes in the virtual journey. Different paths give you different visions of the "snapshot movement" idea and lead you to different ending.
Everything can be a betting game. We were asked to turn our daily life into a real-life bet. Which lane will have a car passing by first? Left or right lane? Which lift door will open first? Left, middle, or right? We grab the open live data from internet and analysis the data by our custom made remote application, the computer judge is running 24/7 hours and bring you the result instantly. As a result, we created 16 real-life bets game.
In 2013, IKEA introduced a new textile products spanning a diverse assortment of patterns, colors and designs. We were asked to create a creative tool to inspire the customers - the clever use of the textile bring a new life to home. Users were asked to customize the iconic IKEA furniture pieces by the endless textile patterns combination and publish their one-of-a-kind galleries. This creative tool provide an easy way for users to experience an endless combination of textile pattern and demonstrate their creative pieces to friend and family on social media.
We created a mini campaign website to collect the adorable baby’s photos and videos from parent’s mobile and desktop platform. Thanks to the HTML5 technology which make it very easy for parents to submit or capture their baby moment by mobile device and send the entry through mobile network.
We builded a responsive website for Abbott "Are You Sure" campaign. We were asked to create an online test of child eating behavior in an animated question form. Parents can make a quick test for their child and get an eating behavior suggestion by the result.
We created 'Visual Alphabet', a feature on the Global Corbis website that not only let people search for images, but speak through them. Acted as a messenger, it instantly replaces each letter on your keyboard with a Corbis' image. Just key in any message and it will be translated into a fun video, comprising of different Corbis' images.